Birl’s single-button resale program offers your customers a best-in-class user journey, allowing them to trade-in a previous purchase for instant credit off a new purchase, removing the operational and technological complexity by handling the whole process from start to finish. - Your customer finds the Birl button on your site’s product pages, checkout, or via targeted comms - They trade-in a previous purchase using their customer account. No additional logins are required - Your customer gets instant credit towards a new purchase, keeping them engaged in their site session - Immediate credit incentivizes your customer to convert instantly - 6 mins is the average conversion time - The trade-in is sent to a specialist logistics provider, who process and resell the item on the brand’s behalf - If the item is rejected for resale by the processor, it is either ethically recycled or upcycled